Happy 2023! As we all look with cautious optimism toward to a post pandemic world, fashion designers seemed to be conflicted when creating their Pre-Fall 2023 collection: practicality vs drama. For non-followers of fashion, most clothes seen on the runway seem frivolous, unwearable and created solely to shock ‘n awe. For the most part, that’s absolutely the truth. Do you ever  watch a runaway show and say, “who’d ever wear that?” Well, you’re not alone. Most runway fashion are created for social media click bait. However, there are moments of wearable/salable fashion and those are featured in a fashion season called ‘Pre-Fall’.

Before we talk about some of the 2023 pre-fall trends, let’s discuss what this ‘season’ actually means.  For starters, it’s the longest-running of all the fashion seasons (Spring, Summer, Resort Fall, Pre-Fall and Couture). It’s open to buyers and press in November and wraps up on the heels of spring couture in January. Usually, pre-fall collections offer more commercial looks, thus giving retailers the opportunity to introduce new merchandise to their customers between the fall and spring collections. Pre-fall, like resort, is an extremely important selling season with merchandise available on the sales floor and on e-commerce sites for up to six months.

A look from Balmain’s Pre-Fall 2023 Collection. (Photo Credit: Balmain)

Today it has become increasingly difficult to define a particular season as designers show various interpretations of what exactly “pre-fall” means. The name (pre-fall) refers to autumn, but the deliveries hit stores and shopping sites in the beginning of summer. Confused yet? Designers present everything from fur coats to crochet dresses and everything in between. So, the terminology is perhaps a misnomer to many designers, retailers, and consumers. So shouldn’t the season be looked at as a transitional one? As designers address the needs of clients worldwide, where temperatures vary dramatically, especially as we experience climate change, and depending on what continent you live.

Chanel Pre-Fall 2023 is the first European fashion house to show in Sub-Saharan Africa. (Photo Credit: ID Magazine)Pre-fall can also be looked at as a prelude to the next runway collection; an opportunity to test what works and doesn’t work with clients. For many designers, pre-fall can help lay-out the groundwork for many of the silhouettes , colors, and ideas that appear in the following season.

So, as we continue to contemplate the churning out of merch that leads to more clothes in stores with less than stellar sales and their affect on our planet, here are the key Pre-Fall ‘practicality vs drama’ trends:

Looks from Carolina Herrera’s Pre-Fall 2023 Collection. (Photo Credit: Carolina Herrera)

DARK ROMANCE

Netflix’s series Wednesday is breaking records for the streaming service, so it’s no surprise that Wednesday Adams has become a fashion muse. For pre-fall designers are showcasing a number of black lace looks.

A look from Etro’s Pre-Fall 2023 Collection. (Photo Credit: Etro)

A look from Philosophy di Lorenzo Serafini’s Pre-Fall 2023 Collection. (Photo Credit: Philosophy di Lorenzo Serafini)

A look from Chanel Métiers d’art’s Pre-Fall 2023 Collection. (Photo Credit: Imaxtree)

A look from Stella McCartney’s Pre-Fall 2023 Collection. (Photo Credit: Stella McCartney)

A look from Batsheva’s Pre-Fall 2023 Collection. (Photo Credit: Batsheva)

IN TRENCHES

This Pre-Fall season the iconic trench coat is back in a major way, but these variations are anything but basic.

Looks from Carolina Herrera’s Pre-Fall 2023 Collection. (Photo Credit: Carolina Herrera)

A look from Erdem’s Pre-Fall 2023 Collection. (Photo Credit: Erdem)

A look from Lafayette 148’s Pre-Fall 2023 Collection. (Photo Credit: Lafayette 148)

A look from Victoria Beckham’s Pre-Fall 2023 Collection. (Photo Credit: Victoria Beckham)

A look from Stella McCartney’s Pre-Fall 2023 Collection. (Photo Credit: Stella McCartney)

POCKET CHANGE

One of the biggest Y2K micro trends has been the return of oversized cargo pockets. From safari-inspired jackets to elegant sequin eveningwear. It looks like the cargo trend is here to stay thanks to its practically and ease.

Looks from Brandon Maxwell’s Pre-Fall 2023 Collection. (Photo Credit: Brandon Maxwell)

A look from Ser.o.ya’s Pre-Fall 2023 Collection. (Photo Credit: Ser.o.ya)

A look from Et Ochs’ Pre-Fall 2023 Collection. (Photo Credit: Et Ochs)

A look from 3.1 Phillip Lim’s Pre-Fall 2023 Collection. (Photo Credit: Imaxtree)

A look from Diesel’s Pre-Fall 2023 Collection. (Photo Credit: Diesel)

KNIT WIT

Sultry knits take center stage this season from effortless dresses to cropped cardigans.

A look from Givenchy’s Pre-Fall 2023 Collection. (Photo Credit: Givenchy)

A look from Ferragamo’s Pre-Fall 2023 Collection. (Photo Credit: Ferragamo)

A look from Hervé Leger’s Pre-Fall 2023 Collection. (Photo Credit: Hervé Leger)

A look from Proenza Schouler’s Pre-Fall 2023 Collection. (Photo Credit: Proenza Shouler)

A look from Thom Browne’s Pre-Fall 2023 Collection. (Photo Credit: Thom Browne)

IN FRINGE

Designers are getting frisky this season with a variety of fringe looks from dramatic capes to sexy skirts.

A look from Roberto Cavalli’s Pre-Fall 2023 Collection. (Photo Credit: Roberto Cavalli)

A look from LaPointe’s Pre-Fall 2023 Collection. (Photo Credit: LaPoint)

A look from Oscar de la Renta’s Pre-Fall 2023 Collection. (Photo Credit: Oscar de la Renta)

A look from Hervé Leger’s Pre-Fall 2023 Collection. (Photo Credit: Hervé Leger)

A look from Proenza Schouler’s Pre-Fall 2023 Collection. (Photo Credit: Proenza Schouler)

COLLAR UP

Dramatic collars are back this season with a fresh take on the prim and proper motif.

A look from Erdem’s Pre-Fall 2023 Collection. (Photo Credit: Erdem)

A look from Etro’s Pre-Fall 2023 Collection. (Photo Credit: Etro)

A look from Alberta Ferretti’s Pre-Fall 2023 Collection. (Photo Credit: Alberta Ferretti)

A look from Roberto Cavalli’s Pre-Fall 2023 Collection. (Photo Credit: Roberto Cavalli)Balmain

GETTING READY TO CELEBRATE BLACK HISTORY MONTH

As the Pre-Fall season wraps on January 16th, the Martin Luther King holiday, and as we prepare to celebrate Black History Month in February, UOF wants to highlight a few of our favorite pre-fall looks created by people of color:

A look from Olivier Rousteing’s Balmain Pre-Fall 2023 Collection. (Photo Credit: Balmain)

A look from Christopher John Rogers’ Pre-Fall 2023 Collection. (Photo Credit: Christopher John Rogers)

A video about Rihanna’s X Fenty upcoming collection. Video Credit Fashion Today on YouTube

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By: Antonia Sardone
Title: PRE-FALL TRENDS & CELEBRATING MLK DAY
Sourced From: www.universityoffashion.com/blog/a-new-year-a-new-season-pre-fall-2023/
Published Date: Sun, 15 Jan 2023 23:55:15 +0000

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